Strategic Campaign

推广策略

By being proactively selective and strategic when promoting projects and firms, we strive to continually afford our clients the opportunity to take optimal advantage of the extensive range of our media outlet contacts – and in doing so, allow them to further their business and public profiles. Additionally, our creative story strategies for pitching both news and feature articles offer another avenue for creating valuable results across multiple media channels.

我们以积极主动的态度，制定宣传策略，挑选宣传渠道，最大限度地合理利用自身广泛的媒体资源，推广项目与设计公司，致力于持续不断地为您提供曝光机会，帮助您拓展业务，提升品牌影响力。此外，我们创新性地采用讲述的方式，进行公司动态与项目的推广，让更多媒体平台对您的作品做出有价值的报道。

Marketing

市场营销

Our Marketing Consultant Service is a flexible program that gives small and medium Architecture and Design Firms options for - and guidance on - Marketing, Business Development, and Public Relations Strategies. This process entails targeted analysis and research, and concludes with the creation of a document of recommendations, resources, and guidelines that can then be implemented by firms on their own.

我们为中小型的建筑和设计公司提供灵活的市场咨询服务，从营销、业务发展与公共关系策略等三个方面为您提出可行的建议与指导。我们会对贵公司进行针对性的分析与研究，为您定制一套包含建议、资源与指导方针等内容的市场营销方案，并交由贵公司自行实施。

Content Integration

内容运营

We provide written by-lined articles, editorials, letters-to-editors, speeches, blog posts, award submissions, and project descriptions. We match the right photographer and video production team to bring out the unique aesthetic and architectural qualities of each and every client’s project. And we produce marketing content for e-blasts, brochures, and other marketing material.

我们提供企业营销文章、评论文章、演讲稿、项目文章等一系列文案的撰写服务，以及奖项申报服务，也可以作为第三方协助您与编辑沟通。我们以专业的眼光和经验，为您匹配合适的摄影师与视频制作团队，最大程度地呈现每个项目的独特审美与建筑品质。此外，我们还可以为您的营销邮件、宣传册与其他市场活动制作营销方面的素材与内容。

PR&Communication

媒体及公关

We allow our clients to position themselves at the forefront of both Global and Chinese domestic media, through engaging in tactical media outreach programs that promote the objectives and brand of each client. We have a proven track record of securing positive coverage due to our excellent media relationships and our proactive approach.

我们致力于通过策略性的媒体推广计划，提高贵公司在国内外前沿媒体上的曝光度，帮助贵公司建立品牌影响力。我们与全球媒体建立了良好的合作关系，全方位为您项目的积极报道保驾护航。

Awards Application

奖项申报

We consistently keep ourselves informed of the latest developments regarding International and Chinese domestic award programs, in order to provide reliable counsel that best fits our clients’ budgets and objectives.

我们随时关注全球设计奖项的最新资讯，在您提供的预算与奖项目标的基础上，为您提出可行的建议。

Event Organization

线下活动

We organize speaking engagements and special events for effective promotion. In regards to public speaking, we research potential opportunities, prepare program briefs, and liaise with sponsoring organizations. We also advise on event participation and the steps leading up to them, including guest-list creation, catering, and other related services.

我们提供讲座及其他线下推广活动的组织服务。我们搜集潜在的公开演讲机会，准备议程文件，并与赞助方联络沟通。此外，我们还对活动流程进行梳理，包括拟定嘉宾名单、组织宴会、以及其他相关事宜，协助活动顺利举办。